Phase 2 — Growth Execution

Product signal into a repeatable channel

Aligned positioning, funnel, and outbound so acquisition matched product strength and retention stopped leaking.

Before

Before

After ScaleKernel

Growth ExecutionSeries B AI devtools

Strong product metrics but flat MRR — positioning sounded like every other AI tool and paid channels were underwater.

Approach

+38%

MRR growth (90d)

↑ 55%

SQL → opp rate

108%

Net revenue retention

“We stopped renting growth and built a loop that actually matched how developers adopted the product.”
— Head of Growth, Series B AI devtools

See how we partner across engineering, innovation, and growth.

Rebuilt retrieval, evals, and observability so the team could ship AI features with confidence instead of firefighting hallucinations.

Delivered a focused MVP with built-in validation loops — turning noisy founder intuition into signal from real users.

Tell us your stage and what Phase 1 should unlock in the next 90 days.